Speaker

Ray Bogman

Sr. Global Software Support Manager

Adobe

Business

Ray is an IT professional and evangelist from the Netherlands. He started working with computers in 1993 as a hobby at first. In the past, he has worked for KPN, a large Dutch Telecom company, as a senior security officer.

Over the last years he co-founded many businesses as a CTO (Jira ICT, Yireo, Wild Hibiscus, Rapido and SupportDesk.) As a trainer/consultant he has trained over 1,000 Magento experts worldwide since 2008.

Currently he is working as a Senior Global Software Support Manager supporting the Customer Engineering team on support and automation.

All about the talk

Composable Commerce and its impact on your organization

This session is about Composable Commerce – a marketing buzzword in the rapidly evolving Ecommerce space.

This talk will cover 4 key topics :
a) Where does Composable Commerce stem from?
b) What you already might have that is “composable”
c) How this set-up may help your organization’s ecommerce
d) How a flexible approach can help you speed up innovation.

At the end of the presentation, the audience will have a clear understanding of what the term Composable Commerce is and what it is not, and what the key elements are that make up this approach. And finally – how it can have a positive impact on their organizations and eCommerce goals.

Ray Bogman

Adobe